When Brett Wilson decided on a location for the offices of his company,
, he chose it based on place, rather than being nearest his biggest client or close to company peers.
The place, a downtown Plymouth spot, overlooking Kellogg Park and within walking distance from his home, fit with what his company does for clients such as Henry Ford
and University of Michigan
health systems, Service Brands International
, State of Michigan
and Credit Suisse
"For me it's not the foot traffic that important to the business. It's a good physical presence," he says. "It's centrally located in the heart of downtown Plymouth and in a beautiful historic building."
The building at 338 Main St. was built in the 1890s, "had a nice floor plan" and is located above the martini bar, 336 Main.
Creativibe started in 2006 and provides clients with web design services, identity branding and marketing strategies.
"We're here partly for the presence and also for the branding…People see the logo. There are a lot of business people here in Plymouth and in the surrounding area, people from big business," Wilson says. "They're here with their families. They're out walking around. They may develop that brand recognition."
Source: Brett Wilson, principal, Creativibe
Writer: Kim North Shine